TamatsuLab
Entrepreneurial

Entrepreneurial Success Theory --- Success in Dream

Success in Dream

Imagine being successful. Visualize how you want to be successful. You can also set numerical goals or express them in words. But if possible, use drawings, illustrations, or photographs to describe the future you want to achieve. Rather than looking at numbers and words, it should be easier to get the feeling of wanting to realize it. Make a picture of what kind of success you want to achieve by starting your own business. Then, while looking at that image, let's have a strong desire to realize it.

Success in Dream

What is the image that actually leads to entrepreneurial success? Let's think about the "image of success" that seems to be good to imagine here.
"Image of being chosen by customers": A business can only exist if it is chosen by customers. In order to succeed in starting a business, the most important thing is to devise products and services that will be chosen by customers. In order to be chosen by customers, there must be a “reason to be chosen”. If you are asked, "What is the reason why customers choose you?", you will be disqualified as an entrepreneur if you cannot answer smoothly. First, have a clear image of "the image that customers will choose" and strongly desire to realize it.
"Image of happy employees working": Entrepreneurship is made up of people. A company where people work with vigor shines. If the employees do not work hard, the business will not grow. Entrepreneurs need to devise ways to maintain and improve their motivation so that the employees they hire will be happy to work. If your employees always have bright eyes, are excited and happy to work, your business will be easier to get off the ground. In order to get your business on track, you should clearly envision an “image where employees are happy to work” and strongly desire to realize it.
"Image trusted by everyone": Trust is important in business. When starting a business, it is said that it is important to create a network of people you can trust. In order to do that, it is important to first become someone that everyone can trust. What should I look like, what should I say, and what should I do in order to be trusted by everyone? In order to succeed as an entrepreneur, you should clearly envision an image that is trusted by everyone and strongly desire to realize it.
"Image of winning over rivals": When entering the market, competition with rivals awaits. Competition with rivals will continue forever as long as you enter the market. To be dominant in the market, you have to keep winning over your rivals. If you lose to your rivals, your business will suffer more and more. To beat your competition, you have to learn what wins and loses in the market. It is said that "cost competitiveness" is the most important factor for winning in the market, but it is not the only one. Markets change according to social conditions, so managers must continue to learn how to keep winning in the market. Let's always keep learning how to win with a firm image of "continuing to win over your rivals".
"Image of becoming a rich celebrity": I want to be a rich and famous entrepreneur. It would be nice to start a business with that in mind. If you see a successful entrepreneur and want to be like them, it's easy to imagine. The key here is to accept everything that successful people do. It's better to try to completely become that person, rather than half-heartedly. Engrave the image of becoming a rich celebrity firmly in your mind, and change yourself from the way you speak, the way you act, the way you think, and the way you live.
"Image of making the company bigger": Many people are satisfied with starting a small business. But if you're going to start a business anyway, don't you want to grow it into a big company? The reason why the company does not grow easily may be that the management does not have an image of how to make the company bigger. There are various obstacles and challenges to grow a small company big. In order to overcome these challenges, it is important that managers first have a firm image of how to make the company bigger.
"Image of becoming an aspirational brand": Brand strength is an important factor for business success. If we can become a coveted brand that people want and want to own, it will be easier for our business to get off the ground. In order for an entrepreneur to get a new business on track, it is first necessary to learn about brands and know how to build brand power. Let's work to improve the brand power of our own products and services with a firm image of becoming an aspiring brand.
“An image that will be loved forever”: What is the difference between a business that disappears quickly and a business that is loved forever? Once you have launched a new business, if possible, I would like it to continue for a long time without disappearing. In order for the business to continue for a long time, it is necessary to continue to be chosen by customers for a long time. In order to continue to be chosen by customers for a long time, it is necessary to have a "loved element" in our products and services, or in ourselves. Entrepreneurs must think about creating or increasing the elements that will be loved for a long time. In order not to become an entrepreneur who disappears quickly, let's have an image that will be loved for a long time.
"An image that makes you happy": Some people say that entrepreneurs are happy because they can do what they like, unlike office workers. On the other hand, some people say that it is difficult because they spend uneasy days without knowing what will happen every day. If you are going to start a business, I would like to spend my days thinking that it was good to start a business and that I am happy. Don't sacrifice your own happiness when starting a business. Have a strong image of yourself being happy, and cherish your own happiness above all else.
"Image that makes family, relatives and friends happy": It is not good to make your family and people around you unhappy by starting a business. Entrepreneurs themselves will be unhappy if their relationships with family, relatives and friends deteriorate. Entrepreneurs must devise ways to make not only themselves but also their families, relatives and friends happy. Let's have a firm image of making our family, relatives and friends happy, and aim for success so that everyone's happiness can be realized.
"Image that will leave a name for posterity": It's a long-awaited life, and I want to make a big achievement that will leave my name for posterity. Aim to be an entrepreneur who will be remembered, not one who will be forgotten with time. What should I do to remain in people's memory and leave my name in posterity? Let's have a firm "image that will leave a name for future generations" and strongly desire to realize it.
The future of the business will change greatly depending on what kind of image the entrepreneur has. By all means, envision a successful image and take steady steps towards that success.

Start-up Risk

Entrepreneurship is to start a new business, to challenge something that has not been done before. New challenges come with risks. Before starting a business, it is a good idea to research the risks. But if you only care about risks, you will not be able to seize opportunities. It's not good to be half-hearted because you're afraid of risk. You should be cautious when starting a business, and be bold at the same time. Too cautious and you won't take chances, and too bold and you'll likely fail.

Success in Dream

Imagine being successful. Visualize how you want to be successful. You can also set numerical goals or express them in words. But if possible, use drawings, illustrations, or photographs to describe the future you want to achieve. Rather than looking at numbers and words, it should be easier to get the feeling of wanting to realize it. Make a picture of what kind of success you want to achieve by starting your own business. Then, while looking at that image, let's have a strong desire to realize it.

Motivation and Mood

In fact, the motivation and mood of the entrepreneur himself is the most important factor in a successful startup. Motivation is what drives an entrepreneur to make the business they set up successful. And the mood is the ups and downs of the person's feelings. If the person's passion and enthusiasm for making the business successful is conveyed to the people around them, people around them will naturally cooperate with them. Bright and positive people attract people. If the entrepreneur himself seems to be dark and depressed, it will be difficult for the business to succeed. Your motivation and mood can make a huge difference in the success or failure of your business.

Time of Heaven

You have to find the right timing to start a new business. The success or failure of a business depends greatly on whether the timing is good or bad. If you can start at the right time, it will be easy to do well. It's not a dream to put it on orbit at once. However, if the timing is off, even if you start a business, it may not go well, and you may slip towards failure. Entrepreneurs have to be very careful about when to launch a new business in order to succeed.

Geographical Advantage

When starting a business, it is important to make good use of local advantages. Depending on where you start your business, the environmental conditions will change greatly. The materials that can be obtained there, the customers that gather there, and the rivals that are already there affect the business in various ways. If possible, I would like to start a business in a place where there are no rivals and many good customers, but places with such good conditions are not common. Once you have chosen a location and started a business, it is important to understand the environmental conditions of the location and make good use of the geographical advantage.

Harmony of People

The important thing in starting a business is the harmony of people. No business can succeed without the cooperation of the people around it. Even if you gather information, strategize, and make a good plan, if no one cooperates, your business will not succeed. What entrepreneurs need is a centripetal force and popularity that creates harmony among people. If you are someone who makes people around you think, "Let's cooperate with this person," "Let's make this person's dream come true," or "Let's follow this person." It makes it easier for you to succeed, even if you have problems with . Harmony among people leads to success in entrepreneurship.

Money

Starting a business costs money. You need funds to start a business. If you're going to spend money on something, you want to be able to earn more than the money you spent. When starting a business, it is customary to research the cost-effectiveness of the business to be launched in advance and estimate the profit potential. You start a business because you think it will make money. However, when you actually start a business, it is not uncommon for unexpected situations to occur and things to go wrong. Also, if you do not manage your money properly, you will end up with a management that does not leave money even if you set up a business. When you start a business, you have to take care of your money.

Knowledge and Wisdom

What knowledge and wisdom do you need to be successful as an entrepreneur? What should people who want to start a business know? There is a lot of knowledge and wisdom that will help you succeed in starting a business. However, cramming too much knowledge does not guarantee entrepreneurial success. What kind of knowledge and wisdom will help you succeed in starting a business? What kind of knowledge and wisdom will help you when you are in trouble or when you are stuck? What kind of information should entrepreneurs obtain and decide? Let's think about the knowledge and wisdom to succeed in starting a business.

When the Start-up Ends

Entrepreneurship means starting a new business. Once the launch of the new business is on track and stable, the activity as an entrepreneur ends. Sometimes a business ends in success, sometimes in failure. At the end of the start-up, the success or failure of the start-up will be evaluated. Even if the business is going smoothly until it is launched, there are times when internal conflicts and troubles occur frequently and it reaches a dead end. Even if the business itself does not go well, the know-how at that time may be utilized in the next business.

Real "Success"

What is true “success” for entrepreneurship? If you become rich, famous, or admired by those around you, you may be able to say that you have "succeeded." If you imitate people who are said to be successful, you may be able to get closer to success. But maybe it's just a veneer of success. Were you able to do what you really wanted to do by starting a business, were you able to change the world, or were you able to make people happy? In order to get real "success", it seems necessary to look at more essential and deeper things and work on them.

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