Business, Thought, and Management Articles --- All of Restaurant Management
Here we feature unmissable information for those who start and manage restaurants. We make a research how the restaurant can matrix is made, what is the difference of profitable restaurant from others etc. We will tell you all that are essential for successful restaurant management.
Just afraid of failure, you will not be able to capture a real success.
Restaurant has been said to be business that anyone can start relatively easy. In other words, the barriers to entry are low.
Once hired a cook, you may even not need to training of cuisine by yourself.
But at the same time, restaurant is said business that is very difficult to continue.
Why is restaurant is said very difficult to continue?
One of the reasons will be instability of the business. Sales of food and beverage outlets will change every day. Customers are fickle. They may come, and may not come. The restaurant business is also affected by day of the month, seasonal variation and economic fluctuations.
In addition, if a new restaurant is open in the neighborhood, it may take all your customers.
Restaurant is low barriers to entry business. That means rivals also come to enter easily.
People's interest to food will also change. Spicy boom, healthy food boom, fast food boom, or Japanese food boom.... As time changes, boomed restaurants are also changing.
It is necessary to take care about purchasing. It is important to purchase as cheap as possible. It is also important no to compromise with quality. Because depending on the world situation food prices can rise abnormally, you need to forecast and act in advance for management of inventory etc.
Management of people is also very important if you hire some cooks and staffs. You will often have troubles with hired people. You may have opinion collisions with cooks about restaurant management. The part-time staffs may not work well as you expected. The service quality of restaurant with no workshop manual or poor management will be lowered, and will have bad impressions from customers.
In this way restaurant business is unstable, but it still still attractive.
You can run your restaurant as you pleases like a lord of a castle. Many people want to start and try restaurant management.
In fact, every year many people open new restaurants.
It is a great pain to begin restaurant. So, the owner hopes the restaurant will success and last long.
Here we feature unmissable information for those who are going to start restaurant from now, or alrady are managing restaurants.
We make a research how the restaurant can matrix is made, what is the difference of profitable restaurant from others etc. We will tell you all that are essential for successful restaurant management so that you should not fail.
Let's start a restaurant business with powerful brand so that many people will remember it.
Easy to Start, Difficult to Continue
Do you want to start restaurant management? Are you starting the business by opening a small restaurant? Congratulations! Because starting a restaurant is very easy, you'll be able to start any time soon.
Training for Restaurant Management
It is tough to start a restaurant business without knowing anything. There are a lot of things to know to make restaurant business successful. If you start a restaurant business, it's a good idea to have a walk through of training before.
Restaurant Management and Qualifications
What kind of qualifications do you need when you start a restaurant? Which qualification will help you? Please check our summary of major and minor qualifications that are not that known.
Value to Add to the Restaurant
We can say restaurant business have low barriers to entry that anyone can start relatively easy. Therefore, rivals also enter easily.
Fascinating Restaurant Management
Every year a lot of restaurants are brand new open even restaurant business is tough when you started. There are still a lot of people who want to start restaurant business, be owners of their own restaurant.
The Restaurant Image
If the restaurant attracts customers depends on the image of the restaurant. Atmosphere of entrance, interior, and total image of hospitality changes visitors type, average spending per customer, and repeat rate etc.
The Restaurant Design
Design is very important to make a new restaurant. This cannot be emphasized enough. People judge things visually. If they enter into the restaurant, if they will repeat coming, will depend on the appearance of the design.
Detail Design and Construction of Restaurant
Detail design and actual construction will start as the long-sought restaurant business becomes close to begin. If you make all brand new, a lot of things would be different from what you expected.
Signboard of Restaurant
People who are walking down the street decide whether to enter the restaurant or not by seeing the signboard. The signboard is an important clue for customers to judge if the restaurant will provide what they want.
Furniture of Restaurant
Furniture used in restaurants can be divided into so-called furniture for businesses. Furniture for business will have difference from those to be used at home. First of all, the durability is different.
Tableware of Restaurant
Tableware used in restaurants can be divided into so-called tableware for businesses. It is said that tableware of businesses will be easy to wash, and difficult to break when compared with the normal household tableware.
Kitchen of the Restaurant
Kitchen is the heart of restaurant. It is the important workplace. If the kitchen is effective, is easy to work, is made mistakes or accidents should not occur often, your tough everyday work will proceed smoothly.
Electrical Appliances in Restaurant
Various electrical appliances are needed in the restaurant. Besides kitchen appliances, TV, air conditioning, and vacuum cleaner etc. will be used in the restaurant. For air conditioning and vacuum cleaner, commercial appliances will be used in the restaurant. Commercial appliances are in many cases have large capacity and high durability compared to home appliances.
Interior of Restaurant
To make your restaurant popular, creating interior atmosphere of restaurant is essential. In modern society many people get stressed are seeking the oasis-healing space, it is not exaggeration to say that the restaurants shall play the role to meet their needs.
Parking and Restaurant
Parking lot is necessary for attracting car drivers. Parking lot helps to increase restaurant sales by attracting business people during outside work or families after shopping or day trip.
Signboard, Curtain, Flag, Easel
Attract customers to your new restaurant. Even if you make delicious cuisine, even if you prepare the value lunch, even if you have produced a nice atmosphere, it is worth only when customers come to your restaurant.
Restaurant Ads on Free Newspaper
If you want to advertise your restaurant to attract more customers, which advertising media is effective? One method is ad on free newspapers.
Direct Mail and Flyers
Advertising is necessary to make your restaurant known by many people. Among various ways of advertising, here we will introduce for restaurant advertising by DM (direct mail), and flyers.
Coupon to Attract Customers
Once your long-awaited restaurant opened, you would want many customers to come. What can you do to attract new customers, and make visitors to become repeaters?
Attract Customers via Internet
Now many people use internet. Increasing number of people look for restaurants for parties, banquet or for a dating.
Coverage of Restaurant by Magazines and TVs
You would want a lot of customers to your restaurant since you opened it through a very hard time. To attract customers advertising and publicity are required. But actually, advertising and publicity are pretty costly.
Customer Attraction by Tie-Up
Customer attraction will be more and more important for restaurant owners. Restaurant manager shall keep thinking who, and how to attract. But, it is tough to advertise you own restaurant alone. As one of the effective ways to attract customers, there is a tie-up with different industries.
Brand of the Restaurant
Restaurant needs a brand. Restaurants that are not aware of the brand would not survive. Consumers are more and more brand-oriented. Restaurant managers who want to increase sales will have to start branding now.
Commitment of the Restaurant
Since consumers are more and more brand-oriented, it is becoming more and more important for restaurant to have a brand. Here we talk about "unique commitment of the restaurant" as a measure to improve brand image of the restaurant.
Authorities and Restaurant Image
Branding is more and more important in this age. Customers are longing for high brand image restaurants. The famous restaurant will form longer and longer line. And It is not an exaggeration to say that improving the brand image affects largely the future of the restaurant.
Get Customers to Remember
If your customers do not remember your restaurant's name, they will not be able to tell others. As well as you provide nice meals, serve with good hospitality, you need to get customers to remember you.
Chef and Cook Training
Restaurant business is divided in service industry. Quality of services and cuisines will depend on the skills and willingness of employees who work there. Then it is important how to train the employees for restaurant management.
Part-time Workers Training
In many restaurants part-time workers are hired. They take orders, serve foods and beverages, wash dishes and make cleaning. The hired part-time workers can affect largely the sales of the restaurant.
Restaurant Opening Cost
Opening the long-awaited restaurant through the many years of training, is the moment that the dream starts for those who want to do the restaurant management. How much will it take to open a restaurant?
Money Management of Restaurant
The most important issue of the restaurant management is the management of money. Even if nice cooking, comfortable service, if money management is not good, the restaurant management will go bad. The growing restaurants manage the money securely.
Expansion of the Restaurant
Once you launch your first restaurant somehow and made repayment for certain amount, why don't you plan to open a second restaurant? There are waves in restaurant management. If you are in good wave, it will be better to choose an aggressive strategy.
