Home --- Topics --- October 2023 3rd: Understand people's hearts and their movements
Businessmen must know people's minds and their movements. In order to be successful in business, it is important to take advantage of people's minds and their movements. Let's draw an analogy to understand what people are interested in, what they are dissatisfied with, what people they trust, and what they feel anxious about. What moves the world is people's hearts. Whether a product or service sells or not depends on people's mindset.
First, find out what people are interested in. Many people are only interested in themselves. There are many people who only think about their own convenience and don't care about what others think. On the other hand, there are many people who are deeply interested in and considerate of others. Businessmen should be interested in other people. If you know that others are interested, you will be more considerate. The more caring people are, the more likely they are to succeed in business.
Next, find out what people complain about. Some people get very angry over the smallest things, while others don't complain much. Even if you don't complain much, there are times when you feel uncomfortable. Let's sense the dissatisfaction of people who are hard to see through slight changes in facial expressions and words. Being aware of people's complaints can be a very useful skill for businessmen.
Pay close attention to what people believe. There are people in this world who influence people's hearts and who make people behave. If you look at what influential people are saying, you may be able to see trends in the world. Let's take a look at the characteristics, speaking style, and atmosphere of people who become influencers. It is also said that the way most people think is driven by a small number of influencers. If you know what influencers are saying, you may be able to see how people behave in the world.
And find out what makes people nervous. Many people are feeling anxious about the future. Some people make businesses by exploiting people's fears or stirring up fears. Many scammers are also said to take advantage of people's insecurities. Anxiety sometimes causes people to act impulsively. There may be many people who feel uncomfortable because they have been fooled by scammers. If you hear about a scam's methods, you may be able to gain people's trust by disclosing it and asking people not to fall for it.
Businesspeople don't necessarily have to become influencers themselves. But he must be able to sense other people's minds and their movements. By understanding people's minds and how they move, you can find many business opportunities.