July 2024 Part 2: Don't teach your customers, but let them teach you
There are salesmen who try to teach and guide their customers. It is certainly important to some extent to provide useful information to customers and teach and guide them in a way that is advantageous to them. However, it is not good to unilaterally force the salesman's ideas on them. Salesmen who talk too much are disliked. Many customers do not want to listen or learn. Rather, people want to talk, teach others, and be listened to.
A good salesman is a good listener. Furthermore, a truly good salesman willingly asks customers to teach him various things. Salesmen who are always listening and actively learning are more likely to be liked. Also, teaching others something gives some person a sense of satisfaction and superiority. Having customers teach you increases customer satisfaction.
Ask your customers what they know and what they're good at. Actively ask them to teach you. Then, praise them and use words of respect to make them feel satisfied and superior. Actively ask them to tell you so that they think, "It's fun to be with you."
By having customers teach you, you can increase your knowledge and obtain information about them. You can also expect to increase customer satisfaction and improve your favorability.
Don't teach your customers, but rather, let them teach you. In order to build good relationships with your customers, be proactive and willing to learn from them. By proactively asking your customers to teach you, you can deepen your relationship with them while they help you grow.
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