Regarding the Response to the New Coronavirus and the Future of Business --- Future of Business --- Ingenuity in Sales
Due to the spread of the new coronavirus, companies are forced to reform their business styles. Exhibitions, business meetings, seminars, cross-industrial networking events, etc. are being canceled one after another, and it's getting harder to make appointments by phone. Walk-in sales are hated more than ever. It is necessary to devise a sales style in which it is difficult to get close to the other party and face-to-face "sales" and "customer service".
Recently, an increasing number of companies are trying to conduct business through online seminars and Internet conference systems. However, there may not be many companies that are fully utilizing online systems. Simply replacing traditional seminars and face-to-face sales activities with online is not going to work. Online has its own characteristics, so it is necessary to understand the characteristics and make good use of them.
If you call them out of the blue and ask them to hold an online meeting to introduce you to our products, they probably won't like it. Why do you have to take the time to listen to the explanation of your product at an online meeting?If you are not convinced of the necessity and benefits of it, the other party will not accept the invitation. Above all, if you don't get the other person interested, you won't be able to move on to the next step.
It is said that it is difficult to read the psychology of the other party in sales that do not meet face-to-face. But that's why we need to devise new ways of doing business. While paying attention to the other party's psychology and its changes, let's boldly change the approach without being bound by the conventional sales style.